PRESS TEMPLATES + GUIDES

The PR Starter Kit

The ultimate pack of templates + resources to pitch your small business for opportunities.

Action your PR outreach quicker, easier and more successfully with the PR Starter Kit – including everything you need to write your pitch + bio, prepare your images, and set up your website + socials to attract PR.

Join my email list to find out when it launches.

The pitch templates are incredibly useful, I feel like I can hit the ground running with pitching for speaking and podcasting.

Emily O, brand strategist + content writer

The template gives me everything I need; I feel so ready to get going now.

Matt, dementia + care specialist and product business

“Bridie’s guidance is easily actionable.”

Alice, SEO copywriter

I feel far more comfortable putting myself forward for press opportunities and podcast features. I’ve landed interviews and expert comment articles.

Sara, diversity + inclusion consultant

Her pitch templates are really helpful and easy to use.

Mary, marketing consultancy

Who would benefit from The PR Starter Kit?

Any small business owner – product, event, service or IRL – who is ready to pitch for PR opportunities. I have a decade of experience in PR and communications and my expertise will help you whether you’re a complete beginner or an established business looking to develop your PR profile.

THE DETAILS

THE PR STARTER KIT

✍️ Template: Pitch template with comprehensive guidance notes

✍️ Swipe files: Example pitches for different types of PR to show you how to use the template

✍️ Guide: How to write your press bio with examples

✍️ Guide: Everything you need to know about press imagery + creating your press kit

✍️ Guide: What to do after you pitch: following up + coordinating interviews

✍️ Guide: How to make the most of your coverage + share it without breaking the law

✍️ Guide: How to setup your website + social media to attract PR requests

Join my email list to find out when it launches.

After purchasing you’ll receive an email with a link to your kit 💌

All sales are final.

MEET YOUR PR STRATEGIST

All I want is for you to feel confident promoting your small business

I’m Bridie 👋 and I’m here to show you how to grow, promote, and sustain your business by leveraging PR opportunities, so you’re not only relying on social media.

Everything I do is to help you promote your business – both what to actually say + showing you new ways to get more visibility.

I’ll show you how to:

✦ Think outside the box about new places you can get visible and grow your audience.

✦ Communicate your passion, experience and expertise to become the go-to in your field.

✦ Bring in opportunities like podcast guesting, collaborations and press features to raise your reputation.

Prior to Why You Create, I gained a decade of experience in PR and communications in some of the UK’s most progressive art galleries.

MORE PR SUPPORT

EVERYTHING YOU NEED TO DIY YOUR PR 👇